SaaS Content Marketing: A Complete Guide
SaaS Content Marketing: A Complete Guide has everything you need to plot out and implement a successful content program for your software brand.
Targeted Content Marketing: Required Groundwork – Founder’s Guide to B2B SaaS Content Marketing #3
As a B2B SaaS Founder or leader, content marketing is one of the most powerful strategies available to build your brand and drive growth. In the series, The Founder’s Guide to B2B SaaS Content Marketing, we dive into how you can get started.
This series initially started out as an eBook. To grab your free copy visit: https://sonan.ca/guide-to-b2b-saas-content-marketing/
About Sonan Digital:
Sonan Digital is a B2B SaaS Content Agency that specializes in innovative content experiences for innovative brands. Our team has experience with content production across marketing, sales, and customer success. For more details about us visit: https://sonan.ca/
Content Marketing for SaaS Companies (ONE Secret to Dominating It and Getting More Organic Leads)
Content marketing for SaaS companies |
Content Marketing is one of the most powerful strategies that exists in Marketing today. For SaaS businesses… doubly so. BUT, if you’re going to do content marketing, it’s important to take a conscious approach to it. On this video, I’ll explain the ONE SECRET to dominating in content marketing, and the three strategies you can adopt to dominate in it for your SaaS business.
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^^ I drop an episode EVERY Wednesday and Sunday to help Startup Founders, like you, become Unstoppable in your life and business.
Share this video with a friend: https://youtu.be/E87FQ2cElok
PLAYLISTS TO WATCH NEXT
1) SCALE AND GROW YOUR SAAS STARTUP WITH AN UNSTOPPABLE GTM
Playlist: Unstoppable Sales Funnel – https://www.youtube.com/watch?v=Qne7Jdtr7qA &list=PLinI31g4OKHjOHHqeCASTjGRmsbxqaSn4
Playlist: Startup Growth Hacking – https://www.youtube.com/watch?v=L6xtqZnqRfA &list=PLinI31g4OKHiRO3KZD3BPn3DyS8MEcrve
Playlist: SaaS Startup Tips – https://www.youtube.com/watch?v=98vye4o9NNk &list=PLinI31g4OKHhF3TLhNnPPshoRsYR1xVLb
Playlist: Get Your Saas Business to Product Market Fit – https://www.youtube.com/watch?v=2_FS5w7LIHo &list=PLinI31g4OKHhvAUNG8FYsA-Ohwn9sys_X
2) CREATE AND EXECUTE ON AN UNSTOPPABLE STRATEGY FOR YOUR STARTUP
Playlist: Startup Planning & Strategy – https://www.youtube.com/watch?v=lY-1CxIz9Z4 &list=PLinI31g4OKHjyRoS8QgQxasQ_NfV4tdyk
Playlist: Find Investors and Raise Capital – https://www.youtube.com/watch?v=Sgr9m8qxl5Q &list=PLinI31g4OKHioWXLCrtk_ASmDN4eH2kbL
3) QUITTING YOUR JOB AND STARTING A SAAS BUSINESS
Playlist: How to Quit Your Job & Start a SaaS Business – https://www.youtube.com/watch?v=PGrxuPAObts &list=PLinI31g4OKHjJB7LMO6rVTBBQXRiE_REn
Playlist: Best Jobs in Your 20s & How to Navigate a Career Change in Your 30s – https://www.youtube.com/watch?v=5rxvrYaXeaY &list=PLinI31g4OKHgpB0ej8mzdWDIM4GcS7vOk
4) RUN YOUR LIFE LIKE A PRO ATHLETE TO MANAGE FOR BURNOUT AND DRIVE PEAK PERFORMANCE AS A STARTUP FOUNDER
Playlist: Be More Proactive in Life – https://www.youtube.com/watch?v=LUE5fJwa2uk &list=PLinI31g4OKHjWdOCbdw0jwV_gO670peqA
Playlist: Burnout Prevention & Recovery – https://www.youtube.com/watch?v=4gViNxxnFKQ &list=PLinI31g4OKHja8K71v4p-HW15HDVN4lXN
Playlist: How to Deal With Sunday Scaries – https://www.youtube.com/watch?v=D-2BlejUn0g &list=PLinI31g4OKHjZYHfAqNhrRangvPpIUenS
WHO IS TK? AND WHY DID HE START UNSTOPPABLE?
^^ How I quit my finance job, built, scaled and sold a venture backed startup, and then helped sell the company that bought mine for $4.75bn. Here’s my crazy founder story.
GET A FREE COPY OF MY AMAZON INTERNATIONAL BEST-SELLING BOOK ACROSS 12 CATEGORIES AND 7 COUNTRIES INCLUDING THE UNITED STATES: “How to Punch the Sunday Jitters in the Face”
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The Ultimate Guide to Product Led Content Marketing Strategy for SaaS Companies
Product-led content is more than just a buzzword in the world of SaaS marketing today. Putting your SaaS product at the forefront of your content but not making it sound like a sales pitch requires some excellent storytelling skills and a solid strategy.
In this video, you can learn –
I. How to build a product-led content strategy that converts customers
1. Know your SaaS product inside out
2. Understand your customers’ challenges and needs
3. Find the right topics to target
4. Determine how to position the product in your content
5. Create, distribute and promote your product-led content
II. Which are the best tools for a product-led growth strategy
Read the complete article – https://blog.narrato.io/the-ultimate-guide-to-product-led-content-marketing-strategy-for-saas-companies/
Get Quality Content. Fast.
50% off on your first order! Order now – https://narrato.io/marketplace/
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COPY the CONTENT STRATEGY Behind This $33M SaaS Exit
Check out the content marketing game plan: https://www.youtube.com/watch?v=X_lcgqBwjLE
Get our FREE eBook: https://exposureninja.com/youtube/
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Learn the three marketing strategies we used to help a SaaS business reach a $33 million exit.
00:00 — Intro
00:43 — Pick the right battles
03:43 — How to pick the best search terms for SEO
07:42 — How to connect with your target audience
12:19 — Make the most of yearly search trends
Mentioned Links / Resources
Monday.com Marketing Deep Dive ➡️ https://www.youtube.com/watch?v=3CCt4jpnB3k
Digital PR Guide ➡️https://www.youtube.com/watch?v=GozYv-TIRlc
Content Game Plan ➡️ https://www.youtube.com/watch?v=X_lcgqBwjLE
How to Get Featured on Other Websites ➡️https://www.youtube.com/watch?v=YTekFDdBSiI
Join our live streams: https://www.youtube.com/channel/UCp-6uU0i61vA_uJW_D9sHSw?sub_confirmation=1
Listen to our podcast: https://exposureninja.com/podcast/
Read our blog posts: https://exposureninja.com/blog/
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Who We Are
Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, email marketing, and website design and development.
Recorded by: Tim Cameron-Kitchen
Edited by: DirekVim
Thumbnail by: Dale Davies
Produced by: Tim Cameron-Kitchen, Dale Davies, and Jess Percival
#ExposureNinja #ContentMarketing #SaaS